Eat your competitor’s launch…. The best time to address a competitive launch product is before it enters the market, not at launch when a rival company has maximized the new product’s awareness, promotions, and support. Bernard Associates is the global leader in helping pharmaceutical companies preempt competitive products during the Pre-Launch Phase.
- Counter-Launch Plans: Bernard Associates customizes winning plans to help clients anticipate and preempt competitive launch products before they enter the market.
- Counter-Launch Simulations: Bernard Associates custom designs and conducts Bernard Simulations™ to prepare your brand and company to win in competitive launch situations.
- Counter-Launch Training Seminars: Utilizing engaging, interactive formats, Bernard Associates trains professionals on proven approaches and practical tools to address competitive launches.
Please contact us for more information.